Storytelling Blueprint
A system for turning any idea into a story that lands
What is Storytelling Blueprint?
A structured system for storytelling in content, the master narrative structures (Three-Act, Hero's Journey, Story Circle, Save the Cat) and the practical story formats (problem-solver, breakdown, case study, listicle, and more) that make content felt, remembered, and shared. People don't remember what you said, they remember how you made them feel. My Storytelling Blueprint distills the structures, formats, and the structure × format × feeling method into fill-in worksheets you can use on your very next piece.
How it works
Key takeaways
-
Structure gives shape
-
Format meets the audience
-
Feeling drives sharing
Real-world example
A founder shares their bankruptcy story (structure) in a Twitter thread (format) that makes readers feel understood (feeling). Each layer amplifies the next.
