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Marketing direction for your team.

Monthly work with a Fractional CMO to set priorities, plan content, and review the work with your team.

From $6,000/monthScope agreed before we start

You have a team, a product, and a vision, but no one owns growth full-time. Content direction is scattered, the KPIs are guesses, and every channel runs on instinct.

Who this is for

For founders and teams that need senior marketing direction without adding a full-time C-level role.

Growth needs an owner

Ownership and cadence

Post-launch products needing sustained growth strategy and content direction

Execution is fragmented

Priorities and channels

Teams that need a CMO but can't justify a full-time executive hire

You are entering another market

Market expansion

Portfolio companies needing hands-on growth support and bilingual expansion

What we can work on together

Senior marketing direction across the decisions that shape growth.

  1. Positioning & narrative

    Give the team a clear story to take to market.

    • Audience and value proposition
    • Core narrative and key messages
  2. Growth roadmap

    Turn growth goals into a practical 90-day plan.

    • Priorities and channel roles
    • Sequenced next steps
  3. Content & channel direction

    Connect what you publish to the growth plan.

    • Editorial themes and publishing cadence
    • A clear role for each channel
  4. Offer & funnel review

    Find where people drop off before taking the next step.

    • Review the offer and conversion path
    • Prioritize practical fixes
  5. Measurement & next decisions

    Use channel results to decide what comes next.

    • Review agreed KPIs and results
    • Reset priorities for the next cycle

Selected work

Projects I have built and programs I have led.

Monthly plans

Choose the cadence and depth of direction you need. Coordination and production are scoped before we start.

Strategic Advisor

$6,000/ month

Biweekly strategy calls

Monthly roadmap, channel review, async Slack

Discuss this plan: Strategic Advisor
View all inclusions: Strategic Advisor
  • Biweekly strategy calls
  • Monthly growth roadmap
  • Channel prioritization review
  • Content direction feedback
  • Monthly KPI report

Strategic Advisor

For teams that need steady growth direction and a clear monthly rhythm.

  • Investment $6,000/mo
  • Flexibility Pause or cancel anytime.

A repeating growth cycle

  1. Agree scope
  2. Review the current state
  3. Set the roadmap
  4. Review and adjust

What’s included

Strategy & direction
  • Biweekly strategy calls
  • Monthly growth roadmap
  • Channel prioritization review
Content direction
  • Content direction feedback
Measurement
  • Monthly KPI report

CMO Partner

$9,500/ month

Weekly strategy calls

Full strategy, content direction, KPI tracking, hiring support

Discuss this plan: CMO Partner
View all inclusions: CMO Partner
  • Weekly strategy calls
  • Updated growth roadmap monthly
  • Full channel strategy (SEO, X, YouTube)
  • Funnel & offer optimization
  • Content direction + review
  • KPI tracking + reporting

CMO Partner

For teams needing closer strategic involvement across channels, offers, and content.

  • Investment $9,500/mo
  • Flexibility Pause or cancel anytime.

A repeating growth cycle

  1. Agree scope
  2. Review the current state
  3. Set the roadmap
  4. Review and adjust

What’s included

Strategy & direction
  • Weekly strategy calls
  • Updated growth roadmap monthly
  • Full channel strategy (SEO, X, YouTube)
  • Funnel & offer optimization
Content direction
  • Content direction + review
Measurement
  • KPI tracking + reporting

Pause or cancel at any time and keep everything already delivered.

All prices in USD for 2026 and subject to change. Final pricing is confirmed after initial contact and scope review.

How it works

  1. Set priorities

    Agree on the goals and the work that matters first.

  2. Put the plan to work

    Coordinate owners, channels, and the next actions.

  3. Review and adjust

    Use results to reset priorities for the next cycle.

Fractional or full-time?

Choose by availability, responsibilities, and the team you have. A fractional service does not replace every aspect of an in-house role.

Criterion Fractional CMO Full-Time CMO
Cost model $72,000 / $114,000 over 12 months* Salary, benefits, and hiring costs depend on the role
Cadence Biweekly or weekly, by plan Availability defined by the role
Specialism Content, organic growth, and EN/ES markets Depends on the person hired
Implementation With your team; coordination follows scope With the assigned team and budget
Engagement Monthly service with agreed scope Employment under the agreed contract

Cost model

Fractional CMO
$72,000 / $114,000 over 12 months*
Full-Time CMO
Salary, benefits, and hiring costs depend on the role

Cadence

Fractional CMO
Biweekly or weekly, by plan
Full-Time CMO
Availability defined by the role

Specialism

Fractional CMO
Content, organic growth, and EN/ES markets
Full-Time CMO
Depends on the person hired

Implementation

Fractional CMO
With your team; coordination follows scope
Full-Time CMO
With the assigned team and budget

Engagement

Fractional CMO
Monthly service with agreed scope
Full-Time CMO
Employment under the agreed contract

* Illustrative equivalent of 12 monthly payments for each plan, not an annual rate or a 12-month commitment. In-house hiring costs depend on the terms of the role.

Before we start

How is this different from hiring a freelancer or agency?

Freelancers execute tasks. Agencies manage vendors. We're your external growth partner, owning strategy, aligned with your incentives, and invested in your outcomes. No hand-offs, no silos. You work directly with one person who knows your business end-to-end.

Can this work with our existing team?

Yes. LV provides strategic direction and editorial oversight, working with the people responsible for implementation. Execution and team coordination depend on the selected plan and agreed scope.

Can I cancel anytime?

Pause or cancel anytime, no lock-in and no notice period. You keep everything we've produced for you.

What does your team need to move forward?

Tell me what you are building, where growth is getting stuck, and who is on the team. We can work out the right level of involvement.

Tell me about your team