A Chief Marketing Officer who works with multiple companies on a part-time or advisory basis. You get C-suite strategy without the full-time salary. Perfect for Web3 projects that need growth direction but aren't ready for a $200K+ annual hire. I offer this through the Fractional CMO tier — weekly calls, full growth strategy, content direction, and KPI tracking.
Related terms
KPI
Key Performance Indicator — the metric that matters most
Content Strategy
A plan for what, where, and why you create
Growth Hacking
Rapid experimentation across channels to find what scales
Retention
Keeping users engaged over time
Audience Growth
Systematically expanding your reach and following
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