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◈ crypto

Airdrop

Free token distribution to bootstrap communities

What is Airdrop?

Distributing free tokens to wallet addresses to decentralize ownership, reward early supporters, or attract new users. A powerful user acquisition tool, but airdrop farmers who dump immediately destroy value. Structure matters more than size.

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In plain words

"Free samples at a store — but the store is a protocol, and the samples might be worth thousands."

How it works

Key takeaways

  • Free token distribution to early users

  • Reward for past protocol usage

  • Can be extremely valuable — or worthless

Real-world example

Uniswap airdropped 400 UNI to every wallet that had used the protocol. At launch, that was worth ~$1,200. Early users got rewarded.

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