What is Airdrop?
Distributing free tokens to wallet addresses to decentralize ownership, reward early supporters, or attract new users. A powerful user acquisition tool, but airdrop farmers who dump immediately destroy value. Structure matters more than size.
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In plain words
"Free samples at a store — but the store is a protocol, and the samples might be worth thousands."
How it works
Key takeaways
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Free token distribution to early users
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Reward for past protocol usage
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Can be extremely valuable — or worthless
Real-world example
Uniswap airdropped 400 UNI to every wallet that had used the protocol. At launch, that was worth ~$1,200. Early users got rewarded.