What is Rug Pull?
When project creators withdraw all liquidity and disappear, leaving investors with worthless tokens. The most common scam in crypto. If you're consulting for a project, transparency and locked liquidity are non-negotiable trust signals.
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In plain words
"The floor disappears — a project raises money, builds hype, then the team drains every cent and vanishes."
How it works
Key takeaways
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Team drains liquidity and disappears
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Token price crashes to near zero
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Common with unaudited, anonymous teams
Real-world example
A new DEX launches with a slick website. After $5M in liquidity is deposited, the devs withdraw everything in one transaction. Token goes to zero.